Hey, my name is

Pedro

I’m a commercial analyst helping people and businesses bring structure, clarity, and profitability to how they operate.

Letterboxd

Instagram

Strava

May 6, 2025

CASA Community Saunas

May 6, 2025

CASA Community Saunas

July 26, 2023

UNKNOWN Studios

July 26, 2023

UNKNOWN Studios

So, what do I even do?

I specialize in turning business chaos into strategic clarity. Whether it’s re-engineering the financial foundations or building custom performance models, I create the systems that allow companies to move from intuition-based decisions to data-driven strategy, presented beautifully.

Branding

Web Design

Insights

Consulting

Financial Modelling

Financial Modeling

Consulting

Insights

Web Design

Branding

Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante

Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante
Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.
Mark Bartholomew
Director at Sainsbury's
Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.
Ben Brazier
SC Manager at Gorillas
Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.
Maria Cresta
Owner at Mala Pinta
Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.
Lorena Julio
Founder at Comparlante

Psst... I have a newsletter

I write about markets, investing, and a few topics most people tend to ignore. I’ve been doing it weekly for the past five years :)

But who I am?

Hi, I’m Pedro! An analyst driven by curiosity, structure, and a strong bias toward execution.

Over the years, I’ve worked across SMEs, high-growth startups, and FTSE 100 companies in multiple industries and countries, helping teams build better products, design scalable processes, improve efficiency, and deliver clear, decision-ready insights to leadership teams and boards.

My toolkit:

My toolkit is a blend of creativity and technology, allowing me to deliver top-notch design, analysis and strategy for every project.

Framer

Web design

Framer

Web design

Google Sheets

Crafty spreadsheets

Google Sheets

Crafty spreadsheets

Canva

Sleek design

Canva

Sleek design

Mailchimp

Email marketing

Mailchimp

Email marketing

Google AppScript

Automation

Google AppScript

Automation

Python

Data analysis

Python

Data analysis

CASA Community Saunas

CASA Community Saunas

UNKNOWN Studios

UNKNOWN Studios

So, what do I even do?

Branding

Web Design

Insights

Consulting

Financial Modelling

Financial Modeling

Consulting

Insights

Web Design

Branding

Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.

Mark Bartholomew

Director at Sainsbury's

Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.

Ben Brazier

SC Manager at Gorillas

Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.

Maria Cresta

Owner at Mala Pinta

Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.

Lorena Julio

Founder at Comparlante

Pedro was highly capable in his role as an analyst. He is very comfortable working with data and analysing large datasets to draw insights and conclusions.

Mark Bartholomew

Director at Sainsbury's

Pedro demonstrated excellent proficiency in Excel/Google Sheets and implemented several advanced forecasting methods that had not previously been used across the global business.

Ben Brazier

SC Manager at Gorillas

Pedro translates high-level strategy and complex metrics into simple, actionable steps. We walked away with total clarity and a deeper understanding of our business.

Maria Cresta

Owner at Mala Pinta

Pedro has demonstrated a wide ability for teamwork and to communicate effectively with collaborators from diverse backgrounds and contexts.

Lorena Julio

Founder at Comparlante

Psst... I have a newsletter

But who I am?

My toolkit:

Framer

Framer

Google Sheets

Google Sheets

Canva

Canva

Mailchimp

Mailchimp

Google AppScript

Google AppScript